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How FT finds the focus of a startup to transform readership experience

Cait O'Riordan

Emulating some of the finest qualities of a startup - quick, lean, data-driven - the Financial Times is beginning to understand exactly what makes its readers tick.

Cait O’Riordan, chief product and information officer, the Financial Times, explains how the data-driven publication proved a direct relationship between site load speed and engagement which has been instrumental to its growth.

This interview is part of out ‘Making Digital Work’ series, powered by Computacenter.

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