Elizabeth Chambers, global brand marketer and experienced board member, Philippe Barbe, global head of marketing, global banking & markets, HSBC, Ian Hunter, VP head of EMEIA marketing, Fujitsu, Simon Mouyal, chief marketing officer, Medidata and facilitator Julie Woods-Moss, chief marketing and innovation officer, Tata Communications, join our marketing roundtable.
In their penultimate debate for this marketing leaders roundtable, Julie Woods-Moss asks the group what marketing strategies are proving adaptable – and what should be consigned to the scrap heap.