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Interview: The true value of purpose in B2B marketing

MartinHäring
Martin Haring Play

What value does purpose have in B2B marketing today, and how can it add value to the wider business?

Join Martin Haring, Finastra’s CMO at the time of filming, now Red Hat’s VP Marketing EMEA, in conversation with HotTopics.ht‘s Editor Peter Stojanovic.

Filmed at The Studio 2019.

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