Mark Brincat leads the Economist digital platforms team, enabling the transformation and development of key platforms and services comprising of architects, developers, user experience and designers providing services into a cross-functional product organisation. Responsible for defining the target digital architecture delivering capabilities to introduce innovative products to augment the Economist digital product portfolio.
Digital transformation is a misnomer: why businesses should evolve iteratively
No industry is seeking to diversify its products and services to safeguard its survival like the publishing industry, so why is digital transformation not the answer?