Live broadcast: Unicorn CMO Roundtable Episode 8 “Back to the Future”
Sarah Speake, founder, SpeakeUp Consulting and contributing editor, HotTopics.ht chairs episode eight of HotTopics.ht’s unicorn CMO roundtables.
In this episode the theme “Back to the Future” questions the resilience of marketing in the face of myriad digital tools and strategies, and asks the participants to look back to the pre-digital era and consider what they would do differently armed with the knowledge they now have.
Mark Green, EMEA VP marketing, Rackspace; Shallu Behar-Sheehan, chief marketing officer, StarLeaf; Catherine Flynn, global director of marketing, Workplace by Facebook; Louise Fisk, communications and marketing director, BAE Systems; and Scott Allen, chief marketing officer, Microsoft UK join Sarah Speake as she dives into some of the most important questions facing marketers today.
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